- in Copyright
Gigi Hadid is being sued for copying a picture of herself and posting it to her Instagram account.
As business owners it is very important that we understand copyright laws. Especially today when we’re able to scale our businesses through outsourcing rather than hiring employees. Our three top takeaways are
1. The person who brings the work to life is the person who owns the work unless they are an employee doing the work in the scope of their employment
2. Just because the paparazzi can take a picture of someone without their consent doesn’t mean that you can do the same. Don’t use celebrities likeness to promote your business without their consent. This is not just a right to publicity issue but it is also a truth in advertising issue which is monitored by the feds.
3. Just because you pay for something doesn’t make it yours
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